Colour Consistency: The Pantone Matching System

Colour Consistency: The Pantone Matching System

In 1963 Lawrence Herbert introduced the first colour matching system. This system was comprised of a wide variety of printed …

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Design Better Print with Four Easy Tips

Design Better Print with Four Easy Tips

PROCESS BLACK VS. RICH BLACK The composition of the blacks in your design shouldn’t always be the same. Fill solid …

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Traditional Media’s Target Online Advertising

Traditional Media’s Target Online Advertising

The marketing landscape has seen drastic changes in the past few years. Budgets and attention have shifted away from traditional …

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Typography: Communication Design

Typography: Communication Design

Spanning back as far as the earliest forms of human writing, typography is the practice of arranging letterforms, symbols, and …

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Die Cutting: Shaping Your Prints

Die Cutting: Shaping Your Prints

Many people don’t think twice about the shape of a tissue box, envelope, pocket folder, or door hanger, but the …

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Hot Foil Stamping Adds Shine to Print Design

Hot Foil Stamping Adds Shine to Print Design

Once exclusively reserved for book covers, awards, and certificates, hot foil stamping has recently become more commonplace for custom and …

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Letterpress Revival for Modern Print Design

Letterpress Revival for Modern Print Design

As one of the most tactile forms of printing, the antiquated method of letterpress has found a revival with modern …

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The Cart Before the 3D Printed Horse

The Cart Before the 3D Printed Horse

If you follow the progress of innovation throughout history you’ll see spikes during times of unrest. Innovation tends to occur out …

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